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How Does Lazada Help in Creating a Sustainable eCommerce Ecosystem

It is important for businesses both big and small

While Lazada is known in catering to big brands, the eCommerce platform makes an effort for small businesses to take advantage of the wonders of eCommerce. In fact, Lazada even encourages small businesses to create their own online shop at their platform.

New generation of sellers no longer view eCommerce as a good-to-have, but a necessity in order to drive success,” Lazada Philippines CEO Ray Alimurung said. “By enabling sellers with our technology and logistics capabilities, we want to help sellers flourish, to become sustainable businesses that will contribute to Southeast Asia economic growth in the long run.”

With tools like technology-powered data and insights, eCommerce sellers can expand their business further at a sustainable pace.

DTI eCommerce Head Ma. Lourdes Yaptinchay, Asia Economic Intelligence Unit Global Chief Economist Simon Baptist, Alimurung, host Laura Lehmann, UNICEF Special advocate Daphne Osena-Paez, and L’Oreal Country Managing Director Thibault de Saint Victor during Lazada’s eCommerce forum.

With the changing landscape of eCommerce, government agencies like DTI are learning and understanding how different business models work so that they can properly assist entrepreneurs and SMEs. Together with Lazada, businesses can tap not just the local market, but the rest of Southeast Asia.

“We now want to lead our ecosystem through the era of robust digital transformation,” Alimurung adds. With those in mind, Lazada aims to cultivate eight million eCommerce entrepreneurs in Southeast Asia by 2030.

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One Comment

  1. Well lazada used to lord it over when it comes to ecommerce, but shopee is quicky gaining traction.

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