ASUS Throws Modesty Aside with their New “We are ZenFone” Video

we are zenfone

ASUS Launches We Are Zenfone Campaign

After getting a taste of significant success in several markets, ASUS is really pouring a lot of investment into their products and their brand. They want people to know that they stand for quality and class but still within reach (in terms of affordability).

In the last few years they’ve only done mostly technical marketing efforts, or ads that talk up their products specifications or capabilities. Over the weekend though that changed when they uploaded a very interesting video called “WE ARE ZENFONE”.

Check it out below and let us know what you guys think in the comments! πŸ™‚


Carlo Ople

Carlo is the Editor-in-Chief and Founder of During daytime he’s the Managing Director and Partner of a Digital Marketing Agency in the Philippines and by nighttime he’s living out his passion as a gadget enthusiast and story teller through Unbox.

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  1. Wow.. Hair raising video add.. πŸ˜€ .. Nayz wan Asus..! .. Mas lalo aqng na excite bumili ng Zenfone 2 Laser bukas..xD .. Been using my 9 month old Zenfone 5 and 2 month old Fonepad 7.. πŸ™‚ .. Asus por eber.. xD

  2. Their next flagship would probably be a super whopping 256 GB internal plus 128GB sd card support…Darating ba yung 128GB DeLuxe dito? Gusto kong bilhin yun

    1. Intel is the main reason why Zenfones are relatively competitive…They (Intel) are selling their SOC’s ”at a loss” in order to gain market share

      1. Good luck with that. Benchmarks are far more effective at promoting your products. Just look at the noise Mediatek is getting. They’re now playing with the big boys and kicking their collective asses.

  3. I wonder how ASUS would react to the DOOGEE F5, with its high-end spec sheet but Flash Plus pricing. True liquidmetal frame, MT6753 SoC with Lollipop, fingerprint scanner, the works.

  4. The commercial needs more Willie Revillame and Pastillas Girl if they’re going to do a local err… Tagalized version of the Zenphone commercial.

  5. If ZenFone 2 becomes Star Trek’s the Borg and once said, “We are ZenFone 2. You will be assimilated,” I’m out of here.

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