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Cherry Mobile FB100 Unboxing, Initial Review: Unofficial Facebook Phone


Aside from the Iris, we managed to get our hands on another new phone from local brand Cherry Mobile. The FB100 is a budget phone aimed at Facebook addicts everywhere, clothed in Facebook’s distinctive shade of blue and armed with a physical button that instantly launches the social networking app. Let’s take a look at the unofficial Facebook phone from Cherry Mobile:

Cherry Mobile FB100 specs:

  • 1.3GHz quad-core processor
  • 1GB of RAM
  • 5-inch HD display, 1280 x 720 resolution
  • 8GB of expandable storage
  • 8-megapixel rear camera
  • 5-megapixel front camera
  • Dual SIM
  • 3G
  • WiFi, Bluetooth, GPS, A-GPS
  • 2000mAh battery
  • Android 6.0 Marshmallow


Packaging and contents:

The FB100 is obviously being positioned as a budget, Facebook-centric device, and it all starts with the packaging. The box of the phone is clothed in that same, Facebook-blue color. The Facebook font, button, model name and Facebook emoticons printed on the front of the box clue you in that this is indeed a phone made for social media addicts.


Other goodies included in the box are a pair of headphones, USB cable and USB charger, as well as documentation. While it wasn’t included in our review device, Cherry Mobile is also throwing in a Cherry Prepaid SIM as well that has 100MB of data free for the first 6 months. You also get additional 250MB of data when you load at least Php 50 per month for 6 months as well.


Initial impressions: Yup, it’s a phone for Facebook alright


To hammer the Facebook phone marketing message home, Cherry Mobile has included a couple of “interesting” design choices in the phone. First is the Facebook blue colored rear plastic shell that covers the 2000mAh battery, dual SIM slots and microSD slot. The second is that prominent Facebook physical button nestled right below the 5-inch display.


Pressing that button quickly pulls up the Facebook share option so you can quickly post a status message, share a picture, etc. without having to go into the main Facebook app. Aside from that, it doesn’t do anything else, which is kind of a bummer.


Going around the phone, you’ll see the volume rocker on the right and the power button on the left side. On the top is the 3.5mm jack, while on the bottom is the USB port. The phone uses on-screen navigation keys, which is typical for a phone running Android Marshmallow out of the box.


The phone’s other specs place it squarely on the budget side of the smartphone spectrum – MediaTek MT6580 quad-core processor, 1GB of RAM and 8GB of expandable storage. Its AnTuTU scores isn’t going to blow you away, but for the price it’s asking for it’s alright.


The Cherry Mobile FB100 is priced at Php 2,999.

John Nieves

John is a veteran technology and gadget journalist with more than 10 years of experience both in print and online. When not writing about technology, he frequently gets lost in the boonies playing soldier.

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