LG Philippines Shuts Down Smartphone Business

LG Philippines Shuts Down Smartphone Business

No more new LG phones locally

We’ve been hearing rumors that the phone arm of LG Philippines is no more, but today we’ve finally gotten confirmation. Revu is reporting that an LG executive has confirmed the rumors that the company has shut down its handset business locally, which means no more new LG smartphones will be released in the Philippines.

Current owners of LG smartphones will still be able to get their phones serviced and warrantied of course, but don’t expect the company’s new G8 Thinq to ever arrive in the Philippines, at least officially.

Since LG will still continue to operate in the Philippines, selling appliances, TVs and other electronics, it’s not out of the question that the company will re-enter the local smartphone market at a later time. But for now, they’re out of the smartphone game in the Philippines.

LG’s local smartphone capitulation is sad, but not unexpected news. The company’s smartphone division has always struggled to make it past the red, but none of their recent models managed to excite consumers enough to buy in large, appreciable numbers, at least locally, to reverse the trend.

By the time LG realized that solid features, and not gimmicks sold smartphones, other brands like Xiaomi, Huawei, vivo, and OPPO had already managed to establish themselves in the market, further eating away at the market share left by its domestic rival, Samsung.

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