OPPO Now No 3 In PH, According To GfK


Chinese manufacturer OPPO has officially climbed up to no. 3 spot in the PH, according to research firm GfK. According to GfK’s data, the brand has officially edged out LG to grab the third spot in overall marketshare in the PH at 8%. Samsung still holds the top spot at 34%, while Cherry Mobile holds the second position at 10%. The newest study covers the period of up to June 2016. Top 5 ranking are as follows:

  • Samsung 34%
  • Cherry Mobile 10%
  • OPPO 8%
  • LG 7%
  • MyPhone 7%

Even more astounding is the brand’s current performance in overall sales. The company posted 293.1% year on year growth this 2016. That’s followed by Huawei who grew 249% in the same period. Other notable winners include Cloudfone (199%), MyPhone (116.3%), Starmobile (94.4%) and ASUS (87.8).

OPPO’s meteoric YOY growth can be attributed to their aggressive marketing efforts in both online and the traditional space, as well as the release of their relatively affordable F series of selfie-centric smartphones. Partnerships with online shopping portals like Home Credit also contributed to the company’s excellent performance the first half of the year.

John Nieves

John is a veteran technology and gadget journalist with more than 10 years of experience both in print and online. When not writing about technology, he frequently gets lost in the boonies playing soldier.

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  1. i don’t even buy oppo….. but for what asus just did im sure many of there loyal fan will turn them down…….. heck i owned 3 asus fone…….but ill past this one out…… good luck asus you’ll need it… or better yet buy your own product just to say you have a large sale on your opening……..

  2. Ayyy masarap yan lalo ngayong tag ulan sinabawang oppo o kaya ginisang oppo! Asus ganernnnn?!?

  3. OPPO post ito hindi ASUS. Dun kayo sa sarili nyong post haha.
    IMO lang ha, but if you can’t afford a premium product, don’t wish for a premium product. Mahal man yung sa ASUS but the quality of their new line-up’s materials are a far cry from the Zenfone 2.

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