A taste of things to come?
Intel’s mobile efforts have been disappointing, to say the least. Their competitors have managed to steadily pull away from them in the past few years, and even ASUS, their biggest customer for mobile chips, is slowly replacing many of their phones with processors from Qualcomm.
It comes as no surprise that the company has announced it is no longer offering three chips in its SoFIA lineup, as well as an Atom variant dubbed the Broxton specifically made for tablets. Intel’s mobile woes is partly due to the fact that the modems in their offerings weren’t as good as the competition, specifically, Qualcomm – the company was late to the party in offering a native LTE solution, which impacted performance and battery life.
Intel Chief Executive Brian Krzanich isn’t disheartened though, and has said that they’ll continue to focus on mobile as the world makes the shift to 5G. Will they be able to score big this time?