Last night we finally saw the return of international company Motorola, 7 years after their exit from the local market back in 2008. Obviously the company didn’t do it themselves – after being bought by Lenovo, Motorola had enough capital to re-enter markets that it left when it consolidated all those years ago.
The Philippines is obviously a very important market for the company, as it’s the second Asian market that they are re-entering, right after China a few months ago. This means that the PH is a strategic market for both Motorola and its parent company, Lenovo, one that the local Motorola team (who are also part of Lenovo’s efforts here in the PH) are aware of.
Today we sit down with Dino Romano, the country head of both Lenovo and Motorola in the PH. We talk about the three devices that Motorola brought it – the Moto X, Moto E and the Moto G – as well as the absence of the Moto 360 and the Nexus 6. It’s a bit long, but he answers all of our burning questions regarding devices, the Moto Maker program and the company’s efforts here in the PH.