Pinoys Spend More Time On Social Media Than Anyone Else

Is this a good thing or a bad thing?

Aside from being the selfie capital of the world, Pinoys can add another feather to our digital cap: according to the latest Digital 2019 report from Hootsuite and We Are Social, Filipinos by far spend way more time on social media than anyone else in the world.

By their estimation, Pinoys spend, on average around 4 hours and 12 minutes on social media sites like Facebook, Twitter, Instagram, and others. Brazilians are second, spending only 3 hours and 34 minutes on social media per day.

Filipinos also spend more time on average online compared to the rest of the world, with the average user clocking in a whopping 10 hours and 2 minutes online. Brazilians, which comes in second, only spend around 9 hours and 29 minutes online.

And if you’ve ever wondered why your Japanese friend doesn’t seem to be online as often as you’d like, here’s the possible reason: Japanese people on average barely spend any time at all on social media, clocking in at just 36 minutes on average. This might be explained by the Japanese penchant for not being online all the time, as they only spend around 2 hours and 20 minutes online on average.

John Nieves

John is a veteran technology and gadget journalist with more than 10 years of experience both in print and online. When not writing about technology, he frequently gets lost in the boonies playing soldier.


  1. I admire Japan’s discipline. That’s how to be productive, minimize time online unless your job is something related to it.

  2. Less social media means more time to be productive in work. No wonder Japan and Germany are two of the richest and most highly developed countries in the world

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